Quarry
Provide trustworthy website and conversion reporting for small teams and agencies.
Commerce customers are growing traffic and asking for richer conversion reports. The company must distinguish temporary traffic peaks from sustainable usage upgrades.
What customers work with
- Tracked sites
- Event batches
- Conversion goals
- Shared dashboards
- Live dashboards
- Warehouse export
- Anomaly alerts
Challenges
7 published briefs. Each describes the decision to make, the time available, and the constraints on a successful outcome.
| Challenge | Horizon |
|---|---|
| Rebalance a slow acquisition quarter | 180 days |
| Grow agency analytics without choking ingestion | 90 days |
| Reallocate after mature evidence | 133 days |
| Save the analytics renewal cohort | 90 days |
| Manage a year of allowance pressure | 365 days |
| Choose sales growth or instrumentation help | 180 days |
| Pay for analytics growth sustainably | 365 days |
Starting financials
The company before the challenge begins. These are authored starting conditions in USD; results from a particular attempt belong to that run.
Customers
Who uses the product, what getting started involves, and what makes it useful.
The starting customer mix. Shares describe the modeled audience, not an exact customer count. Getting-started steps describe each customer archetype. Available actions and task objectives define which activities are simulated.
Operations
Team capacity, recurring costs, and products that depend on one another.
Sources and modeling limits
Public operating material grounds the mechanics. It does not make this fictional company a measured reproduction of a real business.
Public sources behind this fictional company. Modeled rules affect the simulation; context explains the business it draws from.
