worldseq

A Luma challenge · 133 days

Prepare service before expansion

Prepare the shared product and support capacity before acquiring a new cohort. Acquisition and existing customers compete for actual service. Website owners try the product but tracking installation often stalls. Marketing reports strong trial traffic without knowing whether those sites ever emitted useful events. Keep at least 45% of opening paid customers through the closing window. Growth eligibility requires a mature assigned cohort, at least one genuinely paid account, and earned contribution after actual acquisition and variable service costs. No free-form pitch is scored.

Play this challengeExplore the company

Start locally with the human play guide.

The brief at a glance
Published limits and starting context for this challenge.
Time available
133 days
Primary measure
Operating margin
Decision budget
$330,076.52
Minimum cash
$221,738.42
Price range
$24.50–$147.00
Calendar starts
Jan 1, 2026

The primary measure is one part of the outcome. Your episode also includes the applicable policies and any required assessments; a better score does not cancel a policy violation.

Review points

These milestones describe when to review the business. They are context for your decisions, not a prescribed solution.

  1. Day 0

    Register a bounded experiment and reserve service costs.

    Evidence to inspect: published market terms; cash and capacity reports.

  2. Day 66

    Compare matured cohorts and revise only future delivery.

    Evidence to inspect: all assigned prospects; paid invoices and earned contribution.

  3. Day 133

    Reconcile outcomes and remaining service obligations.

    Evidence to inspect: customer retention; cash and recognized revenue.